Our Story

Founded amongst the English countryside by two sisters that share a genuine passion and motivation to present customers with the privilege of choice. When pregnant in 2021 both became very aware of the limited products available at hospitality venues. From welcome drinks, to food pairings and beyond, menus didn’t offer quality beverage alternatives. Unknowing venues were actually compromising their customers experiences due to limited offerings. Sophie & Abigayle wanted to understand why was this?

After lots of conversations with industry experts as to why venues didn’t have good options, it became apparent education, product quality and awareness were lacking. This is when the concept of House of Clarity was born. A brand that specialises in new complex, high-quality alcohol free alternatives that don’t compromise taste, enjoyment or experience.

After over a year of research, sampling and sourcing some of the best products on the international market, the Sommelier approved collection was born. Working closely with leading partners the brand continues to bring sophisticated options to venues and consumers throughout the UK. You may have also seen them popping up at major events like the Cheltenham Festival!

House of Clarity has had the pleasure of working with brands such as Four Seasons, The Jockey Club, Cheltenham Festival, Boodles, Northcote, Grantley Hall and many more. In addition to servicing hospitality clients they have also supported hundreds of customers in finding premium products that they can have confidence in buying online.

First-Class Services & Experiences

Our
Misson

A powerhouse that celebrates your preferences. Remaining true to our values and leading with integrity. Different to what is on the market currently our intentions are not to be anti-alcohol but to encourage the normalisation of not drinking. We deliver quality products, captivating conversations and desirable experiences.

We work with sommeliers and mixologists to provide premium alternative options to customers and professional clients.

Moments
to remember
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Houseofclarityuk